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This season, Brantford seniors who are alone or impoverished will receive some holiday cheer thanks to the Be a Santa to a Senior® program. Sponsored by the local Home Instead Senior Care®​ office, the program brings together area nonprofits, retailers, numerous volunteers and members of the community to provide gifts and companionship for lonely and isolated seniors.

“The winter holidays are an exciting time of year for most, but not everyone. Be a Santa to a Senior gives members of our communit​y a chance to brighten the season for seniors who unfortunately could be spending the holidays alone, without any gifts or any way to celebrate,” says Alan Van Sickle, owner of the Home Instead Senior Care office serving Brantford. “By doing something as small as purchasing a pair of gloves for someone in need, local residents can do something special for seniors in their community this year.”

Home Instead Senior Care has partnered with Fox Ridge Long Term Care Community to help with the gift requests from their residents. Millards Chartered Professional Accountants and Shoppers Drug Mart West Brant have generously provided funding for the program.

Shoppers Drug Mart, located at 10 Stanley Street,  will display the Be a Santa to a Senior Christmas tree from November 20th to December 18th that feature ornaments with seniors’ first names and their gift requests. Holiday shoppers can pick ornaments from the trees, buy the items listed and return them unwrapped (and with the ornament attached) to the store.​

Program partners and volunteers, including Brantford Seniors Resource Centre, will wrap and distribute the gifts to local seniors who might otherwise spend the holiday alone.

“We are thrilled to launch this instrumental program in Brantford this year,” said Van Sickle. “I’m hopeful we can reach our goals and bring some holiday cheer to our seniors.”

For more information about the program, visit​ or call 519-752-4663.

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