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The 40-70 Rule

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An Action Plan for Successful Aging

Many experts agree: by the time you approach age 40 and a loved one is around 70, you should have had the “talk” about issues so many families want to avoid. Topics such as living and financial choices, health, driving, dating and end of life can be perplexing. The Home Instead Senior Care® network refers to this concept as the 40-70 Rule®, a program launched in 2008 to start important conversations early, before a crisis occurs.

Backed by new research with seniors, their adult children, senior care and legal professionals, the Home Instead Senior Care network now wants to take those important conversations further. The 40-70 Rule: An Action Plan for Successful AgingSM and accompanying resources encourage individuals and families not only to start those vital conversations soon, but to finish them with a plan that can help take the guesswork out of aging. The plan encourages individuals of all ages to ACT (Assess, Consider, Talk) on their desires and wishes for the future, then put their plan into action.

Growing older forces change. And that change often impacts areas of life such as living choices, driving, relationships and dating, financial choices, health and end of life. What if you could no longer remain at home without help? How do you tell your adult children you’re dating? What will you do if you can’t drive or you have to tell someone you love that he or she shouldn’t?

Making decisions, identifying choices and conveying wishes are an important part of the road ahead. That doesn’t always happen. Research conducted by the Home Instead Senior Care® network reveals 70% of family conversations about aging are prompted by an event such as a health crisis or other emergency.

Why aren’t families talking? For one, it’s difficult. Research conducted by the Home Instead Senior Care network indicates that nearly half of adult children (45%) surveyed described their critical conversations with parents as uncomfortable at times, difficult but necessary, emotional with yelling and tears, or difficult and unsuccessful.

The 40-70 Rule

Beginning these conversations is so important and doesn’t need to be daunting. Experts have said that by the time you’re approaching 40 and a loved one is around 70, you should have had the “talk” about issues so many families want to avoid. The Home Instead Senior Care network refers to that as the 40-70 Rule®, a program launched in 2008 to address the importance of starting difficult conversations early. Home Instead, Inc., now wants to take these conversations further and encourage individuals and families to document their wishes.

Action Plan for Successful Aging

The 40-70 Rule: An Action Plan for Successful AgingSM provides expert advice to help you and your loved ones start the necessary conversations about the future and put your plan into action. With the assistance of noted experts in aging, finances, health, end of life and communication, this resource will help take the guesswork out of some of the issues that many families eventually face. Included are conversation tips and considerations for a variety of circumstances such as living alone, blended families, dementia and religious preferences – topics that so many families are dealing with in today’s world.

This Action Plan is written for the individual who wants to face aging with confidence. You also may be filling out an Action Plan with someone you love including a parent, spouse or friend. Whether this plan is for you or someone close to you, we hope that completing this plan will help you be better prepared for the road ahead.

For the full executive summaries, go to 4070Talk.com.

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